Originally posted to Data Center Frontier by Bill Kleyman.

Data center design professionals have always needed to focus on the physical side of data center architecture. Today, they must consider a bigger picture, and understand how a design impacts advanced applications and new use cases emerging from the ongoing digital transformation. Now, more than ever, it’s truly important to think like an architect in data center design,.

The latest Jones Lang Lasalle (JLL) report indicated that in 2016 the data center market saw big deals from major players, new economic and regulatory policy, and strategic cloud adoption. These factors are changing the rules of the game, from data center pricing models to location site selection tactics, and everything in between. Over the next 12 months, JLL expects to see user demand for smart data center solutions continue to heat up, while operators will feel the heat to deliver more data facilities, faster and more flexibly than ever.

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