David Richards, CEO of WANdisco says:

Big Data isn’t just the newest buzzword. Big Data opportunities are already upon us. In fact, analyst firm Wikibon estimates that the Big Data solutions market will grow 58% in the next five years. Given the market is ripe for solutions that will help data center operators and IT managers solve the challenge of managing, storing and filtering data, it makes perfect sense that the combination of AltoStor’s Hadoop expertise and WANdisco’s patented active-active replication technology is the proverbial “marriage made in heaven.”

WANdisco acquired AltoStor at the end of 2012 to provide organizations with a more reliable approach for storing and managing big data. WANdisco’s Application Lifecycle Management (ALM) software is already in use by major enterprises throughout the world that throughout the world that rely on WANdisco for maintaining more efficient software development processes. Through its patented active-active replication technology, WANdisco allows software development organizations to access and edit the same data at the same time over a Wide Area Network (WAN) – no matter where they are in the world.

By combining forces with AltoStor, WANdisco will apply its patented technology to Big Data, enabling companies to take the next step in minimizing data loss and realizing zero downtime when operating large, mission-critical databases. WANdisco is launching products in Q1 of 2013.

Just as “cloud-washing” has become the result of technology hype, many companies will claim they have the ultimate big data solution to solve the problems of enterprises and data center operators alike. Some will present analytics while others will repurpose legacy products and slap new labels on them. In the end, real efficiency gains will lie within core infrastructure – the plumbing of the network. This is where organizations will realize the enterprise-class non-stop availability, ease of deployment, administration and ease of migration from cloud-based applications, etc. As companies become more sophisticated about what Big Data has to offer over the next 12-18 months, the hype will die down and the real “winners” will emerge.