The way William Charnock sees it, the rise of cloud computing changed the way customers think about IT infrastructure. By allowing users to quickly provision compute capacity through an online portal, the cloud made it inevitable that this on-demand paradigm would come to the network.
“We witnessed this evolution in how people started using compute as a service,” said Charnock, the CEO and co-founder of PacketFabric. “On-demand was a revolutionary idea. We felt networking would be next, and we could automate things. We set out to build a software-defined carrier network, with new consumption models.”
PacketFabric is among a group of startups bringing the power of software-defined networking (SDN) to multi-tenant data centers, disrupting the way connectivity is bought and provisioned. These companies – which include Megaport, PacketFabric and Console – provide network capacity that can be configured through a web portal, dramatically simplifying the way data center customers manage their connectivity.
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