Steve Visconti, President and CEO of Atrato (, says:

Power Constraints
The Problem: As data centers grow they require additional racks for capacity that in turn increase power and cooling. There are limits to the amount of power that data centers can bring into a building, and obvious space constraints based on the size of the data center. The industry is seeing costs related to power, cooling and space impact the bottom line. In 2010 the estimated energy bill for data centers will be $11.5 billion, up nearly $3 billion from 2007 (Uptime Institute). The EPA estimates that at the current rate, energy usage will double by 2011, and the price of managing a data center will climb with it.

The Answer: Companies can eliminate concerns about managing their growing storage demands. The Atrato design allows companies to store more data and deliver more content within a smaller footprint. Physically and electrically, the Atrato high-density system offers significant “green” advantages to customers. The V1000 is an extremely efficient solution that helps customers realize 50-80% power and cooling reduction, and up to 80% less rack space. These savings in power, cooling and space dramatically reduce a company’s total cost of ownership.

Data Center Footprint
The Problem: The additional square footage needed to house new storage systems creates undue costs to the business and the environment. Today, data centers across the globe can’t get more power to their sites. Gartner predicts that: Over the next 2-3 years, legacy data centers won’t have sufficient power and cooling requirements, forcing them to relocate to sites that meet elevated power requirements. More than 70% of the world’s Global 1000 organization will have to modify their data center facilities over the next 5 years.

The Answer: Atrato’s patented technology provides a more dense solution with a significantly smaller footprint than traditional industry standards. This results in substantial cost savings for customers. The V1000 offers five to eight times higher capacity per unit, delivering more storage and greater performance in less space. The system also scales linearly, allowing companies to grow using their existing infrastructure.

Replication of Large Amounts of Data
The Problem: The ability to provide intelligent fail-over capabilities is a requirement of all high availability systems. Data loss can be devastating and proper mirroring and disaster recovery methods are often underdeveloped and lacking. Redundancy is an important feature that many companies require.

The Answer: The Atrato V1000 features multiple RAID levels, coupled with virtualization software to eliminate any single point of failure. Taking this a step further, Atrato integrates FDIR (fault detection, isolation and recovery) software with predictive fail-in-place and auto-rebuild disk management. RAID mappings within the system are not only integrated with IO to provide detection of corrupted data and to handle failures, but also to provide improved performance, error handling, and overall system reliability. The tight integration of RAID, FDIR, and data protection mechanisms (data digest options) provide simple but very scalable mechanisms to maximize reliability even in very high bandwidth, high capacity, high workload usage scenarios. Finally, unique mapping algorithms, rebuild strategies, and continued operation during rebuilds provides best-in-class performance.