In today’s world of digital transformation, IT managers across virtually every industry sector want to be able to quickly, easily and accurately select the right data center or network services to meet their organizations’ business objectives.

To facilitate a more efficient and transparent purchasing experience, Inflect has created a vendor-neutral, data-driven platform designed to make buying colocation and network services as easy as booking a hotel room or flight online. Essentially, Inflect has created an online marketplace that brings together internet infrastructure providers with businesses seeking their services.

To grow the list of vendors participating in Inflect’s platform, Inflect has appointed IT and technology industry veteran Jarrett Appleby as a strategic advisor. Mr. Appleby, the CEO of the Appleby Strategy Group, an advisory business for digital infrastructure that works with leading private equity and technology companies, will be responsible for driving Inflect’s relationships within the internet infrastructure services industry both in the U.S. and globally. He has a 30-year track record of achieving revenue growth and operating efficiencies for both mid-sized and multibillion dollar global companies.

“I am very excited to join Inflect as a strategic advisor to their organization,” remarked Mr. Appleby. “Inflect recognizes that creating a truly neutral and global marketplace where buyers and sellers of colocation and network services meet requires accurate data to simplify selecting the right internet infrastructure for their business operations and clients’ requirements. Bridging the gap between the data center, network, Internet Exchanges in today’s hybrid and multi-cloud environment, Inflect’s disruptive search and procurement platform enables companies to seamlessly architect a holistic connectivity solution that meets their business objectives in today’s competitive, globalized economy.”

Before launching Appleby Strategy Group, Mr. Appleby was Chief Operating Officer of Digital Realty, responsible for corporate strategy and global operations, including data center, technical and customer operations, and global design and construction delivery. At CoreSite Realty, he served as Chief Operating Officer, leading the company’s sales and marketing as well as operations, engineering and facilities management across eight U.S. markets. Prior to CoreSite, Mr. Appleby was Chief Marketing Officer of Equinix, and Chief Strategy and Marketing Officer at Reliance Globalcom and FLAG Telecom.

“Inflect is pleased and honored to have Jarrett Appleby as a strategic advisor,” stated Mike Nguyen, Founder and CEO of Inflect. “Jarrett’s leadership in technology innovation, depth and breadth of relationships, and reputation are unparalleled and will become an immediate asset to Inflect’s mission of transforming the way the colocation and network services industry does business.”

Finding and buying the right internet infrastructure services has always been a challenge, largely because there hasn’t been a vendor-neutral resource to compare colocation and network providers in order to facilitate the right selection based on geography, latency, compliance or other requirements. Building a system of record for the industry, Inflect allows buyers to find cloud-connected colocation facilities, evaluate connectivity options from multiple service providers, and architect hybrid solutions that are right-sized for their business.

To learn more about Inflect, visit www.inflect.com.